I am an advocate of user-centered design with a very broad skill set covering:

Design Systems

I devise effective design systems created to meet targets, increase conversion and evolve iteratively to reflect ongoing UX research while addressing stakeholder requirements.


I champion prototyping throughout the design process for testing, validation and handover to developers. From paper to high-fidelity, I am software agnostic and always willing to learn new tools.


Technical, stylised, vector or traditional media. I create illustrative assets for all aspects of UI Design and Marketing Communications.


I design custom icon sets as SVG, icon fonts or image sets, catering for a very wide range of styles, always tailored to the brand.

Animation & Motion Graphics

From idents to character animation, I cut my teeth with good old Flash but use mainly After Effects nowadays. During the night I transform into Mowgli and provide live visuals for shows, clubs and events but that’s a whole other world that you can see here.


I am equally comfortable creating full branding exercises and refreshing existing ones.


I am equally comfortable working in-house or for agencies. Over the years I’ve had the pleasure of working for clients across industries in projects ranging from UI design to direct marketing.

Case Studies

Let’s Work Together

I am available for work in London or remotely.